Liverpool based wine company, ThinK Wine Group, won a Silver award at the highly prestigious People’s Choice Wine Awards on Monday night. The event took place in Manchester and was the fifth year of the awards.
‘The People’s Choice Wine Awards is shaking up the way national wine competitions are run and what the winning wines mean to the consumers expected to buy them’ Richard Siddle, The Buyer.
The People’s Choice Wine Awards is the perfect opportunity to learn exactly what consumers really think about your wines. They offer consumer-friendly categories which attract entries from all over the world by many of the biggest brands. The competition is exciting and highly relevant for today’s wine industry.
ThinK won Silver in the ‘Big Night In’ category and the criteria for this was defined as ‘a wine to share with friends and nibbles or to enjoy whilst watching TV! Fun, fruit driven and young wines of any colour for easy drinking without food or with light snacks.’
Katherine Jones, CEO of ThinK Wine Group, commented:
‘We are absolutely delighted to have won a Silver award in our first year of competing in The People’s Choice Wine Awards. It’s great to know how consumers feel about our product. The team and I work so hard on promoting our wines and to have this award means a lot to myself and the business, giving our wine even more credibility within a tough industry to break into.’
This recent award means the ThinK Wine Group have achieved 6 recognised awards in under 3 years of business. The local business keeps going from strength to strength, with the recruitment of a handful of new staff over the past 12 months and international growth. ThinK is now available in twice as many cities and venues in comparison to this time last year.
In addition, a growing number of celebrities and influencers are being seen on social media drinking ThinK wine, such as Jake Cornish from ‘Love Island’, Influencer Safiyya Vorajee and Morag Crichton from ‘Married at First Sight’. ThinK are hoping to be one of the most popular drinks this summer, due to the demand it is seeing now and its recent availability on Amazon.
Katherine has recently reached an agreement to stock ThinK in a chain of popular bars and restaurants in LA, and she will be heading over to the USA in the next week to further expand her business throughout the sunshine state. Whilst there, she has been booked for multiple speaking engagements and will be looking to finalise ThinK Wine being set up on the huge ‘Thirsty’ platform, which is one of the biggest American alcohol delivery websites.
