Everton Football Club has announced Christopher Ward as its first-ever Official Training Kit Partner as the relationship between the two brands continues to grow.
The new multi-year agreement will see the luxury watchmaker’s branding appear on Men’s First Team and Women’s First Team training wear from the 2026/27 season.
Christopher Ward is already a key partner of the club, having first joined Everton as Official Global Timing Partner before becoming Official Shirt Sleeve Partner, Founding Partner of Hill Dickinson Stadium, and a supporter of Everton Women and Everton in the Community.
The latest deal will give the brand further visibility across Everton’s training ground, matchday and digital platforms, including LED advertising, media backdrops and in-stadium branding at both Hill Dickinson Stadium and Goodison Park.
From the 2027/28 season, Christopher Ward branding will also be added to Under-21s, Under-18s and Academy training kit, while remaining on Men’s and Women’s First Team training wear.
Supporters will also see the branding featured on all First Team replica training items made available to fans.
The announcement follows the launch of 53° North at Hill Dickinson Stadium last season, described as the world’s first premium watch showroom inside a sporting stadium.
The showroom has given Everton supporters the chance to get closer to the craft and design behind Christopher Ward’s mechanical watches, further linking the brand with the club’s new waterfront home.
The expanded partnership marks another commercial milestone for Everton as the club continues to build its presence at Hill Dickinson Stadium while strengthening ties with brands aligned with performance, innovation and ambition.
Andrew Middleton, President of Business Operations at Everton Football Club, said:
“Christopher Ward has been a bold, innovative and committed partner to Everton, and we are delighted to see that relationship continue to grow through this landmark agreement.
“Becoming our first-ever Official Training Kit Partner is a significant step. It not only reflects the strength of the partnership, but places Christopher Ward directly within the environment where our teams prepare, develop and strive for excellence every day, while also providing valuable global exposure through training and matchday activity.
“From their role as a Founding Partner of Hill Dickinson Stadium, to the creation of 53° North and their support for Everton Women and Everton in the Community, Christopher Ward has consistently shown a genuine understanding of this Club, our supporters and our ambitions for the future.
“We look forward to continuing to work closely with Mike France and the Christopher Ward team as we build on this partnership and explore new opportunities together during this exciting next chapter for the Club.”
As part of its wider partnership with Everton, Christopher Ward has already created three exclusive Everton-inspired timepieces celebrating the Club’s heritage and connection with supporters: The Dixie Dean, a 60-piece limited edition honouring one of football’s greatest goalscorers; The Goodison, featuring a caseback made from Goodison Park’s iconic 1930s turnstiles; and The Goodison 3.1, commemorating one of the Club’s most famous victories.
Mike France, CEO and Co-founder of Christopher Ward, said:
“We believe that excellence is built on the smallest details – whether in the precision of a mechanical watch or the marginal gains that define elite football.
“Becoming Everton’s first-ever Training Kit Partner feels like a natural next step in our journey together. It builds on our presence both on and off matchday by embedding us even further into the Club – in the daily environment where performance is really shaped, behind the scenes on the training ground.
“That’s something we recognise deeply in watchmaking: the discipline, precision and constant refinement that sits beneath the surface. There’s a genuine alignment between our worlds, built on timing and a relentless drive to improve.”
This latest agreement further underlines the continued growth of Everton’s commercial portfolio, following the recent confirmation of CMC Markets as the Club’s new Main Partner on the front of Everton shirts and Stake as the Club’s Official Sleeve Partner.
Together, the agreements reflect the increasing strength of Everton’s partnership proposition and the opportunities created by the Club’s new stadium era at Hill Dickinson Stadium, alongside the continued growth of Everton Women at Goodison Park.
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