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> Christmas in Liverpool <

Grooming Technology Partner BarberBoss Raises £20,000 for Everton in the Community via Fan Activation and Charity Auction

  • June 5, 2026
  • By Editor - Elliot Thompson
Grooming Technology Partner BarberBoss Raises £20,000 for Everton in the Community via Fan Activation and Charity Auction

BarberBoss married style and substance to raise over £20,000 for Everton in the Community through two recent fundraising activities at Hill Dickinson Stadium.

Everton’s Official Grooming Technology Partner took over the Budweiser Plaza ahead of the final Premier League game of the season, to give away haircuts, beard trims and merchandise to Evertonians, while donating a sum to the Club’s charitable arm for every fan who followed their social accounts on Facebook, Instagram or TikTok.

BarberBoss followed that with a significant five-figure bid for an auction item at the Everton End of Season Awards, which tantalisingly offered a round of golf at Royal Birkdale with Jordan Pickford and Grame Sharp.

Established in 1988, Everton in the Community is the official charity of Everton Football Club and harnessing the unifying power of football to drive social change and address societal challenges across Merseyside.

For more than 35 years, the charity has delivered award-winning life-changing, and life-saving provision to those most in need.

Shaving for Charity and Trimming the Total with Matchday Style

Minnie Nguyen, Founder of BarberBoss, said:

“The first season at Hill Dickinson Stadium has come to a close, and we are incredibly proud to have been a part of it.

“Being the Official Grooming Tech Partner of Everton is not something we take lightly and knowing we are putting money back into Everton in the Community is the kind of partnership we set out to build.

“We wanted to show up properly for the fans, for the community, and for a club that carries 148 years of history on its shoulders.

“We’re delighted to have done that and look forward to continuing our partnership next season and beyond.”

Securing Brighter Local Tomorrows with Elite Sporting Alliances

Dan Halliday, Head of Partnerships and Charitable Giving at Everton in the Community, said:

“We are incredibly grateful to BarberBoss for their outstanding support and generosity.

“Donations of this scale make a real difference, helping us to continue to develop and delivery our life-changing programmes and services to thousands of people across Liverpool City Region annually.

“Partnerships such as this demonstrate the power of businesses giving back to their communities and we would like to thank everyone at BarberBoss for their commitment to supporting our work and helping us create brighter futures for those who need it most.

“We look forward to continuing to develop this relationship next season.”

For more information on the charity’s work, click here.

Find out more about BarberBoss here.

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